Oceanos designs data strategies and delivers List Intelligence™ to help their customers optimize sales and marketing performance. Armed with their List Optimizer™ technology and unique research methodologies, they provide customized data to demand-creation activities. Industry leaders such as IBM, SAP, Cisco and Lenovo all use Oceanos to better utilize contact and business intelligence.
To accomplish their goal of providing unique, targeted data lists to their customers, Oceanos relies on 3rd party data vendors for raw data lists, which their analysts then review and refine. But purchased data did not always meet Oceanos’ standards, and the need to enhance their data quality only grew.