Like Brazil, the country it calls home, ClearSale is bold. As a premier managed services provider for global merchants, ClearSale is one of the biggest card-not-present fraud prevention operations in the world. In early 2000s, ClearSale introduced the idea of ecommerce “insurance,” guaranteed reimbursement for any fraud-related chargeback, with Total Guaranteed Protection. More than 15 years later, the service has a cross-continential footprint with clients like Walmart, Staples, and Chanel.
Bruno Farinelli, Fraud Analytics Manager, outlines the approach: