Category: Pro Research and Perspectives

GDPR and Whitepages Pro

Companies operating within the European Union (EU) or outside organizations conducting any …Read more

How Online Lenders are Using Non-PII Data to Fight Fraud

Personally identifiable information (PII) like name, address, email, DOB, and the linkages …Read more

5 Things to Remember when Using Identity Check in a Machine Learning Model

As a risk-modeling data scientist, you are the first line of defense …Read more

How the Equifax Breach Exposed Key Flaws in ID Authentication

News of the 2017 Equifax breach sent a shudder through hundreds of …Read more

Whitepages Pro Top 10 Data Questions: The Inside Scoop

Here are the top ten questions we get asked by our customers …Read more

What does the Equifax hack mean for my business?

News of a data breach is like finding out your wallet just …Read more

Four Lessons from Building Products Using Machine Learning

In today’s world, machine learning has become ubiquitous, solving complex daily problems …Read more

Scaling Customer Account Openings in the Sharing Economy

The Sharing Economy continues to grow rapidly, with estimates that it will …Read more

Gartner Report: A New Model for Preventing Cross-Channel Fraud

Customers appreciate it when companies offer a smooth omnichannel shopping experience — …Read more

How Online Lenders Can Stand Out in a Crowded Field

Online lending is exploding as companies vie for the attention of the …Read more